Rangers retail partners Castore have signed an official deal with commercial gym and home fitness company Keiser as their impressive portfolio of partners continues to increase.
The now Manchester-based retailers have gone from strength to strength over the last few years across a range of sports and sporting industries.
This latest deal will see Castore team up with Keiser UK to become the company’s first ever official apparel partner, marking a significant point in the gym equipment businesses 45-year history.
The deal will see Rangers’ retail partners Castore provide clothing for all Keiser UK staff, whilst both companies will work closely with each other on upcoming marketing campaigns.
The partnership is designed to emphasise cutting-edge technological advancements in both performance equipment and sportswear.
“We are delighted to welcome Keiser to our growing portfolio of partners,” said Castore Director of Partnerships Pascal Lafitte [Leisure Opportunities].
“Keiser continue to develop the industry’s best gym equipment which Is used by elite teams, athletes and gyms around the world.
“Being able to kit out the Keiser staff within these environments fits perfectly within Castore’s Better Never Stops ethos.”
Keiser deal latest partnership for Rangers retailers Castore
This is the latest sporting deal struck by Castore who continue to team up with a host of top companies, personalities and teams across the sporting spectrum.
Signing a deal with Sir Andy Murray, Rangers’ retail partners also boast the likes of McLaren F1 and the England Cricket Team as sporting partners.
Castore signed a reported £25m five-year deal with Rangers in 2020 [Scotsman].
Rangers were Castore’s first foray into football but the brand now boast a portfolio or four clubs with Bayer Leverkusen the latest to join alongside Wolves and Newcastle.
Some reports are also claiming that Castore’s portfolio could rise by another four teams ahead of the new campaign as the retailer strikes deals across the continent.
