Rangers are set to open the club’s latest retail unit this weekend as an official store opens up in Donegall Place in the Northern Irish capital Belfast.

The Ibrox club are delighted to announce the Castore-led retail unit will open at 10am on Saturday the 1st of May after images of the shopfront had appeared on social media this week.

This Rangers unit will serve the Northern Irish contingent of Gers fans with the club having a proud Ulster connection and history in the country.

The “incredibly loyal” commitment of the Ulstermen and women who follow Rangers was commended by the club as marketing director James Bisgrove celebrated the store’s opening.

“We are excited about the Donegall Place store that is opening on Saturday,” said Bisgrove [Rangers].

“It will become the only official Rangers Store for our support base in Northern Ireland which we know is thriving.

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“We looked at some of the numbers and found there are 160 supporters clubs in Northern Ireland which is the highest density of supporters clubs globally only second to Greater Glasgow.

“We remain acutely aware of the vast number of Season Ticket Holders, MyGers members, RangersTV subscribers and children participating at the Rangers Soccer Academies in Northern Ireland, which further underlines the significance of this announcement.

Rangers v Celtic - Scottish Cup

Northern Irish captain Steven Davis is a Rangers legend and a boyhood bluenose and the midfielder endorsed the new Belfast store. (Photo by Ian MacNicol/Getty Images)

“The store will stand as the only official retail outlet for supporters in Northern Ireland to buy Rangers products that will directly benefit the club – alongside our new official online shop

Rangers legend and Northern Ireland captain Steven Davis also described the move as “great” as he too paid tribute to the Ibrox connection with Northern Ireland.

 

The opening of the Belfast Rangers store is also set to be followed up by the long-awaited opening of a store at Glasgow Airport following a commercial partnership which was signed last year.

Pivotal moment for Rangers fans and Castore as fresh season offers fresh opportunity

It’s been a big week for Rangers and Castore after the club also opened up its retail stores at Ibrox Stadium and Buchanan Galleries as things begin to ramp up ahead of next season.

The club’s 150th anniversary approaches in 2022 and expect plenty of offerings from Castore as the club looks to make the most of this monumental occasion.

Marketing director Bisgrove could not speak highly enough of the achievements of Castore last season – starting the deal mid-pandemic and turning everything around remarkably quickly – even if the situation was not without its own “teething problems”.

Rangers fans had issues with quality control, delivery, and customer service which had plenty applying pressure on the retailer and the club.

However, both appear to have come out the other end, and even with problems it’s difficult to argue against the early success of this partnership.

Nor the positive financial implications of the club finally having a mutually beneficial retail partner in the corridors of Ibrox.

However with such a huge occasion on the horizon the leeway some supporters afforded Castore this season will be tested in the next campaign.

Rangers Officially Re-open their megastore

Rangers and Castore’s relationship is at a pivotal moment and there is a huge opportunity with supporters ahead of next season’s campaign. (Photo by Craig Foy/SNS Group via Getty Images)

It’s both a big test for Castore and a big opportunity and perhaps this time next season – with a full pre-season to prepare – there won’t be so many dissenting voices around Castore in the Ibrox support.

Castore also have some big business news of their own as they look to top £100m in revenue and create 300 jobs with a new headquarters which will see them move to a new city.

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