Things have not went to plan for Kyle Lafferty at Rangers this season.
The 31-year-old made a triumphant Ibrox return in August, signing from Hearts on a two-year deal.
He started brightly, scoring an impressive brace away at Motherwell in his first league start, before notching in consecutive games in September.
With Steven Gerrard admitting that he will look to strengthen attacking areas when the window opens [Evening Times], the writing is surely now on the wall at Ibrox for the big striker.
Therefore, as he heads to Fir Park for a second time this season on Sunday, things are looking considerably bleaker.
The arrival of Jermain Defoe was always going to pose a big problem for the Northern Ireland international.
Now, when the manager elects to have just one striker on the bench, Lafferty is excluded from the squad.
He’s a player who loves the big occasion. Therefore, being left out of the 18 at Parkhead last weekend will have hurt.
In midweek, the absence of Alfredo Morelos didn’t lead to rare start. Instead, it was the typically fruitless 20-minute cameo we’ve become so accustomed to seeing.
It’s a real shame, as there were high hopes that the big man could make a lasting impact after a promising stint with Hearts.
Yet, for all his endeavors, the goal return simply hasn’t been there.