Premier League club Newcastle United have ripped up their reported £30m contract with Rangers kit partners Castore.
The St James Park will outfit have hinted that they are set to announce a new deal with global kit giant Adidas via their official social media feeds.
This comes with the Newcastle United support holding a special affinity towards Adidas given their relationship with the club’s iconic kits of the 1990s.
Whilst the news is yet to be made official, as explained here by the Athletic, details of the club’s new contract with Adidas were accidentally made public on a documentary.
Amazon accidentally released episodes three and four of series “We Are Newcastle United” which included clips of the club’s commercial staff agreeing the deal.
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Whilst these have since been taken down, the damage has already been done and it is now being widely reported that Newcastle will start a new kit deal with Adidas from the 24/25 season.
Newcastle United to rip up Castore deal
This means that Newcastle United are set to rip up their initial six-year contract with Castore, reported to be worth £5m a season or £30m in total, only three years into the contract.
It comes with the Geordies hoping to maximise their commercial revenue following substantial Saudi Arabian investment and on-pitch success in recent seasons.
Newcastle United had signed the deal with Castore during the reign of Mike Ashley and before the club was taken over by investment from the Saudi Public Investment Fund.
Since then the club’s financial landscape has altered so dramatically that there has been a shift in both investment and ambition and the club want a kit deal more befitting their stature.
Only the biggest manufacturers can match these sorts of arrangements and the new deal with Adidas appears to have been months in the making.
Amid the same sorts of grumbles Rangers fans have often had with Castore,the club’s CEO sheepishly answered questions on the Newcastle United deal back in January.
Rangers represent “disruptor brand” Castore’s first foray into football, with the retailer now boasting the likes of Premier League duo Wolves and Aston Villa, along with Sevilla, Bayer Leverkusen and Genoa.