Rangers today announced a new partnership with Glasgow Airport and Gers fans on Twitter were impressed with the news – although some also saw it as an excellent chance to poke fun at Celtic.
While fans were pleased to see the club continue their impressive commercial expansion with new partners such as Cadbury and Glasgow Airport, the chance to have a laugh at their expense proved to be too much.
(Photo by VIRGINIE LEFOUR/BELGA MAG/AFP via Getty Images)
The partnership will see the club advertised prominently around the airport and ‘travel benefits’ available to supporters through prize draws.
The airport will also be advertised within Ibrox and fans think the move is a very positive one for the club given the use of the airport and proximity to the stadium.
With over 9million passengers a year, prime advertising within the airport should be a big boost to the club but some Rangers fans expect they might see a dip in numbers as fans from across the city decide to travel from elsewhere.
One fan even jokingly suggested they’ll be swimming to Benidorm rather than flying from Glasgow Airport now given their links with Rangers.
Here are some of the comments from Rangers fans:
Is this a pilot scheme.?
— CHARLIE MURDOCH 🇬🇧🏴 (@murdoch_charles) November 3, 2020
https://twitter.com/Bazzaboy180/status/1323616300955041795
Celtic fans now gunna swim to Benidorm lmao
— Mason (@__maason__) November 3, 2020
It's a better idea than a shop that loses money every year, RFC advertising in all the right locations with reciprocal deals for Ibrox.
We know about the airport but the visitors through the airport don't know about us & with the new museum etc, we can become a tourist spot https://t.co/XIZljoFrwt— Richard McLuckie (@Acemcl) November 3, 2020
Bucking my usual opinion on our Commercial and Marketing moves, this is actually quite good. Requires a high level of execution to make it meaningful. But, in principle, not bad at all. https://t.co/ZiHas41luH
— Alfredo’55 Wee Face. (@rossejhendry) November 3, 2020
https://twitter.com/MacLeodGavin/status/1323612719371739136