Rangers face being forced into a change of shirt sponsor in the near future as the club’s deal with the Kindred Group – 32Red’s owners – comes under scrutiny as part of an “increasingly likely” ban on gambling advertising in sport.
The Government launched a review of the Gambling Act last month and a report has claimed Prime Minister Boris Johnson is likely to enforce a ban from this Autumn.
Rangers’ existing deal with Kindred, which sees the club sport logos from 32Red and Unibet on their match and training kits is due to end this summer so it is looking unlikely that it will be extended.
The review is being led by the Department for Culture Media and Sport and is looking specifically at the impact such sponsorship and advertising has on gambling addiction.
Rangers have been sponsored by Kindred since 2014, with the deal last renewed in 2019 but if the proposed ban goes ahead, there will be a new name adorning the shirts next season.
Iain Duncan Smith, a member of the parliamentary group on gambling harm, welcomed the move, telling the Sunday Times that a complete ban is long overdue: “Banning gambling logos on sportswear would be a welcome step, but given the risks presented by gambling the government will need to deal with this issue more widely.
“A complete ban on gambling advertising is long overdue and this should be brought forward ahead of the upcoming gambling review.”
A big celebration is being planned for when the title is sealed and there’s said to be a ‘realistic chance’ of the Red Arrows playing a part.