Rangers retailer Castore continues its impressive development in the world of sports by signing a deal with a leading Tour de France outfit.
The Ibrox partners – who’ve credited the success of the Rangers deal as being an influence on striking up new partnerships – have signed a deal with Bahrain Victorious.
The multi-year partnership was announced ahead of this weekend’s Tour de France with Bahrain Victorious being the Rangers partner’s second cycling deal.
Castore also have an agreement with the Trek Segafredo WorldTour team to supply off-bike, gym and recovery clothing for both the male and female teams.
“I’m delighted to announce our partnership with the Bahrain Victorious team,” said Castore co-founder Tom Beahon [Scottish Sun].
“The Tour de France is a world class competition and the team perfectly encapsulate our motto of Better Never Stops.
“It is important that professional cyclists can rely on their sportswear both on and off the bike; our unique tailoring and materials ensure high performance at all times, in all conditions.
“Bahrain Victorious is an ambitious team at the top of its game and we’re excited about the journey ahead.”
Castore now have high profile partnerships with a range of leading sportspeople and sports teams including F1 McLaren, Sir Andy Murray and the second football club in their repertoire, Premier League Wolves.
The deal also comes after the retailer signed a deal with one of the country’s top rugby clubs earlier in the week.