Rangers and Castore have made a classy gesture in response to a fan request, granting discounts at the Rangers Store to supporters carrying Armed Forces cards.
Castore were announced as the club’s new kit and retail suppliers in May, with the Gers boldly plucking for an up and coming British brand rather than a global giant.
🆕 #RangersFC is delighted to announce Castore, the fastest growing premium British sportswear brand, as its official kit and retail partner from the 2020-21 football season.#BetterNeverStops | #ANewEra
— Rangers Football Club (@RangersFC) May 17, 2020
There were plenty of early issues with kit stocks and deliveries but one of the main advantages of the partnership was predicted to be its bespoke nature.
As the only major football club currently partnered with Castore, Rangers are a priority and communication is strong between the two organisations.
Evidence of the benefits of that close working relationship came to light this week.
A Gers fan recently contacted the club’s managing director, Stewart Robertson, to ask if bears with Armed Forces cards could be granted discounts when purchasing merchandise.
Robertson responded quickly and involved Rangers’ commercial and marketing director, James Bisgrove, who took the proposal to Castore. Later that same day, he was able to confirm via email that 20% discounts would be granted to all cardholders in The Rangers Store.
A few weeks ago i email Stewart Robertson about the Forces discount card being implemented in some way at Rangers.
He got back to me along with James Bisgrove. Rangers and Castore agreed to give us a 20% discount in the shop.
I used it today. https://t.co/xcjJKknIpi pic.twitter.com/zK4W1cpXQF
— Franky ⚓️🏴☠️ (@FrankyRN51) October 23, 2020
The move was publicised further on Twitter by Rangers SLO, Greg Marshall, on Saturday afternoon.
It’s a classy gesture from the club and Castore, with the fan request being processed by decision-makers with impressive speed.
Now, the newly refurbished Rangers Store at Ibrox has joined other big-name companies like Starbucks, Samsung, BT and Hotels.com in accepting the card, with serving armed forces personnel, reserves and veterans amongst those who qualify.